- "Authorized Users" means employees, contractors or consultants of Customer authorized to use the In Cart Upsell & Cross-Sell Service on behalf of Customer, subject to the terms of this Agreement.
- "Customer Content" means text, images, graphics, logos, trademarks, and all other content of Customer transmitted, uploaded, submitted and/or otherwise provided by or on behalf of Customer in connection with the use of the In Cart Upsell & Cross-Sell Service.
- "Customer Data" means all data and other information transmitted, collected, uploaded and/or submitted through the In Cart Upsell & Cross-Sell Service, including, but not limited to, through any Implementation Code and/or Widgets installed on the Customer Store, or otherwise provided or made available by Customer and/or any Authorized Users hereunder in connection with the use of the In Cart Upsell & Cross-Sell Service, but expressly excluding Operational Metrics.
- "Customer Store" means the online Shopify store controlled and operated by Customer that Customer connects to the In Cart Upsell & Cross-Sell Service.
- "Documentation" means In Cart Upsell & Cross-Sell's then-current technical user manuals, documentation and/or other materials for the use of the Platform, Implementation Code, and/or Widgets, as applicable, made available to Customer by In Cart Upsell & Cross-Sell.
- "Implementation Code" means any and all implementation and/or deployment code, any and all modified, updated, or enhanced versions thereof, made available by In Cart Upsell & Cross-Sell to Customer hereunder, and/or generated by or on behalf of, Customer in connection with the use of the Platform, that enables Customer to: (a) connect the In Cart Upsell & Cross-Sell Service with the Customer Store, and (b) deploy Widgets on the Customer Store.
- "Intellectual Property Rights" means patents and patent applications, inventions (whether or not patentable), trademarks, service marks, trade dress, copyrights, trade secrets, know-how, data rights, specifications, mask-work rights, moral rights, author's rights, and other intellectual property rights, as may exist now or hereafter come into existence, and all derivatives, renewals and extensions thereof, regardless of whether any of such rights arise under the laws of the United States or of any other state, country or jurisdiction.
- "Operational Metrics" means anonymized statistics, metrics, analytics, and data regarding the performance and operation of the In Cart Upsell & Cross-Sell Service (or any part thereof) that In Cart Upsell & Cross-Sell collects in connection with the use of the In Cart Upsell & Cross-Sell Service, and other operational and technical metrics necessary to manage and perform the In Cart Upsell & Cross-Sell Service.
- "Orders Per Month" or "OPM" means the thirty (30) day order volume of the Customer Store.
- "Platform" means In Cart Upsell & Cross-Sell proprietary hosted software platform that enables users to implement ecommerce personalization and merchandizing solutions, and any and all modified, updated, or enhanced versions thereof, made available to Customer by In Cart Upsell & Cross-Sell hereunder.
- "In Cart Upsell & Cross-Sell Service" means the Platform, Widgets, Implementation Code, and/or any related support or other services provided by In Cart Upsell & Cross-Sell to Customer in connection with the use thereof.
- "In Cart Upsell & Cross-Sell Generated Revenue" or "RGR" means Customer's gross revenue generated or arising from any interactions with the In Cart Upsell & Cross-Sell Service and/or Widgets and/or other features utilized by Customer in connection with In Cart Upsell & Cross-Sell Service, including, but not limited to, adding a product to the cart from any In Cart Upsell & Cross-Sell merchandising solutions, or tapping on a product to learn more about it from one of In Cart Upsell & Cross-Sell merchandising solutions and subsequently adding the product to the cart, visiting the Customer Store and subsequently making a purchase from any In Cart Upsell & Cross-Sell landing page feature, and/or any marketing URLs, and/or email/SMS events.
- "Service Fees" means the fees due and payable by Customer for the use of the In Cart Upsell & Cross-Sell Service based on the Customer's applicable Service Tier. Please see the In Cart Upsell Pricing Page for In Cart Upsell & Cross-Sell's current Service Fees and Service Tiers.
- "Service Tier" means the applicable service plan for which Customer will be charged, based on the Customer's OPM or RGR (whichever is greater) in the thirty (30) day period immediately preceding the first day of each Service Term. Please see the In Cart Upsell & Cross-Sell Pricing Page for In Cart Upsell & Cross-Sell's current Service Fees and Service Tiers.
- "Service Term" means the thirty (30) day period commencing: (i) on the date Customer first connects the In Cart Upsell & Cross-Sell Service to the Customer Store, or, (ii) upon expiration of the Trial Period, if Customer has obtained the In Cart Upsell & Cross-Sell Service on a trial basis as set forth in Section 3.1. The Service Term will automatically renew for successive thirty (30) day periods, unless either party terminates this Agreement, and disconnects and ceases all use of the In Cart Upsell & Cross-Sell Service, as set forth in Section 5.2 prior to the expiration of the then-current Service Term.
- "Trial Period" has the meaning given to such term in Section 3.1.
- "Usage Parameters" means any usage parameters and/or restrictions regarding the scope of use of the In Cart Upsell Service specified in the then-current pricing plan, including, but not limited to, OPMs and RGR, the applicable Documentation, Order Form(s), and/or in writing by In Cart Upsell & Cross-Sell.
- "Widgets" means the software application widgets made available by In Cart Upsell & Cross-Sell to Customer as part of the In Cart Upsell & Cross-Sell Service.